Create Your Own Market For Independent Books

There’s an estimated 3 million Independent authors worldwide. , if these writers join forces the potential impact is staggering.

Total book sales in all markets (excluding textbooks and schools) is estimated at around $20 billion dollars. All that is required for Independent titles to capture this one percent in sales is to form an online market, a central location, totally independent from any established publishing entity. The key is the development of this community, a destination for readers interested in purchasing the finest Independently written and published books from around the world: A place where the potential for Independent writers would open up to the world.

The biggest problem with selling more Independent books is that an individual can not imitate what the bigger publishers do in a market they control. The best opportunity to sell more Independently published books is to create your own market.

It’s free, and the first step toward total independence in the marketplace for bookselling.

Major New York publishers relish in the fact the market for Independent books is fragmented and floundering.

Total book sales in all markets (excluding textbooks and schools) is estimated at around $20 billion dollars. The biggest problem with selling more Independent books is that an individual can not imitate what the bigger publishers do in a market they control. The best opportunity to sell more Independently published books is to create your own market. The best strategy is through the use of technology, the Internet, to create a combined web presence, a community, where writers can market themselves and their book(s).

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The traditional brick and mortar marketplace has an established base of approximately 10,000 retail locations large enough to warrant the attention of major New York publishers. Unit sales of individual titles are in decline and some experts suggest readers are tired of the same old thing– the market lacks new titles and new authors.

It is not economically feasible to establish a brick and mortar presence for Independently published books. The hurdles to even the smallest market share is cost prohibitive. The best strategy is through the use of technology, the Internet, to create a combined web presence, a community, where writers can market themselves and their book(s).

The concept is to open the market for Independently written books and offer readers the opportunity to shop for new titles, never before seen by the public at large. One community, bringing voices never heard and stories never told to the world.

Major New York publishers relish in the fact the market for Independent books is fragmented and floundering. The last thing they want to see is a joining of forces into one location where readers can shop for books. Let’s create our own market and stop trying to break into theirs.

As of right now, the print-on-demand companies estimate that over 90 % of their authors sell less than 30 books per year. The question is: how do you expand the position and exposure in the bookselling market and offer Independent authors an opportunity to sell more books?

Check out this great Christian fiction book: Devotion by Jana Hays Taylor

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